CHOCOLATE maker Cadbury has rejected a £10.2 billion ($19.6 billion) bid from US food giant Kraft.
Cadbury shares closed Friday at 568 pence, giving the group a market capitalisation of £7.76 billion.
"The combination would build on Kraft Foods' position as a global powerhouse in snacks, confectionery and quick meals with a rich portfolio of iconic brands," said Kraft.
"Kraft Foods is committed to working toward a recommended transaction and to maintaining a constructive dialogue and is announcing this proposal as a means to encourage and further that process," it added.
Cadbury was not immediately available for comment.
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